Marketing & Sales


Do you want to improve your company's profitability? Have you achieved the level of prosperity that you want for your company... that your competition is aiming to achieve? You understand that your company needs to make changes in order to remain competitive, profitable and viable. CITEC can help you find and implement those changes through our proven Competitive Marketing Assessment.


Ideal for the company that's not quite big enough yet to have a full-time marketing person on staff, CITEC can work with you to determine the ideal promotional materials to focus on your target markets. Our projects have included websites (content development, design and guidance on hosting plans), print brochures and product catalogs, direct mail sales lead development pieces, one-page 'leave-behinds" for your sales reps, in-store display unit designs, advertising, etc. But, first, we'll work with you to assess what you have ... and what you need. Get started by contacting us today.

Export Assistance

With an experience in working for companies that sell globally, CITEC can help your company grow your business by expanding your markets into new countries. Whether it is training in the essentials of exporting, helping you identify markets to pursue or a complete exporting program, we have the experience and connection to exceptional resources at the State and federal level to help you achieve your growth goals.


Lead Generation


Marketing Plans


Market Research

Are you positive that your product has no competition? Do you understand where the best market opportunities are for your product? Are there partners that can help you fully commercialize your product for optimal results?  Not only do we have experts on staff and an extensive resource network to identify and deliver the market research your business needs ... we also have access to a nationwide network of small- and medium-sized manufacturers through our participating in the federal Manufacturing Partnership Program (MEP). Let CITEC work with you to determine the right research to achieve your goals, deliver the findings to you and guide you on how to use them in order to improve your sales.

ValueProp® Interactive Marketing Program



CITEC is a not-for-profit business consulting organization driven by a mission to help the small- and medium-sized enterprises in northern New York to thrive, rather than just survive. The depth of our consulting team's expertise and an unbeatable nationwide network of resources will deliver the impacts your business needs to grow strategically, improve profitability and create the competitive advantages you need.

We have proven results exceeding $335-million, so far. Our clients are surveyed by an independent third party upon project completion and have reported amazing impacts to their businesses because of our assistance. On average, working with CITEC provides a return of $120 for every $1 of project cost. [Read about our Impacts & Successes]


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    CITEC Inc.
    Box 8561 Clarkson University
    Potsdam, New York 13699-8561

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